





Never Fade - Daytime Hydration Serum
C$45.00
Some women carry a light so steady it feels ancient — the kind of glow that guides families, communities, generations.
A fire that refuses to dim, even when life demands everything from them.
Never Fade is a tribute to that fire.
This silky day serum delivers hydration, brightness, and barrier support with ingredients chosen to nourish skin the way women nourish the world around them — consistently, generously, without apology.
As you apply it, take a moment to recognize the glow you see on your skin.
That radiance is not something this serum creates.
It’s something it reveals — the ember at your center, the one that has carried you through trials, triumphs, reinventions, and returns.
Never Fade isn’t just skincare, it’s a promise:
Your light is yours.
Your flame is yours.
And it will not diminish.
Quantity
Key Ingredients
Niacinamide (Vitamin B3)
Improves tone and texture, reduces dullness, strengthens the skin barrier, and restores radiance.
N-Acetyl Glucosamine (NAG)
A powerful brightening and smoothing ingredient that boosts the effectiveness of niacinamide and supports natural hyaluronic acid production in the skin.
Low Molecular Weight Hyaluronic Acid
Binds deep hydration into the skin, leaving it plump, supple, and fresh throughout the day.
Sea Kelp Bioferment
A mineral-rich marine extract that soothes, hydrates, and reinforces the skin barrier.
DL-Panthenol (Provitamin B5)
A deeply calming humectant that softens, restores, and helps skin stay moisturized longer.
Bakuchiol Extract
A gentle, natural retinol alternative that smooths fine lines and supports firmness without irritation.
How it Supports Your Skin
Never Fade unites hydration, brightness, and daytime barrier support into a lightweight serum that absorbs quickly and layers beautifully under sunscreen or makeup.
- Hydrates deeply: Hyaluronic acid and sodium lactate draw moisture into the skin and hold it there.
- Strengthens & brightens: Niacinamide + N-acetyl glucosamine create a clinically backed duo that improves uneven tone, revives radiance, and strengthens the skin’s natural barrier.
- Soothes & protects: Sea kelp bioferment and panthenol calm irritation and support day-long comfort.
- Softens fine lines: Bakuchiol provides gentle, long-term smoothing benefits suitable for daily daytime use.
- Botanical extracts (cordyceps, frankincense) offer additional antioxidant and soothing properties that align with the serum’s bright, grounded energy.
Skin appears fresh, lively, and quietly luminous — the way a banked flame glows beneath the surface.
Recommendations for Use
Apply ¼ dropper of Never Fade to clean, toned skin in the morning.
Gently glide the serum across the face, then lightly pat until fully absorbed.
Follow with moisturizer and sunscreen.
Suitable for daily use.
Full Ingredients List
Aqua (Water), Sea Kelp (Macrocystis Pyrifera) Extract, Niacinamide, N-Acetyl Glucosamine, Propanediol, Sodium Lactate, Panthenol, Sodium Hyaluronate, Leuconostoc/Radish Root Ferment Filtrate, Bakuchiol, Cordyceps Sinensis Extract, Boswellia Serrata Extract, Origanum Majorana Leaf Oil, Pelargonium Graveolens Flower Oil, Dehydroacetic Acid, Propylene Glycol, Diazolidinyl Urea, Iodopropynyl Butylcarbamated.